Strategic Agility: Dominating Your Competition

Posted by Michael Lindberg on Nov 29, 2016 9:09:04 AM

'I am the astronaut of boxing. Joe Louis and Dempsey were  just jet pilots. I’m in a world of my own'

Muhammad Ali

So are you, in a class of your own, if you go on a mission to reach your Mars. No one else is near you, your competitors are still stuck on Earth trying to make irrelevant changes that will not drive profits. Now, it is time to make sure you remain in the number 1 spot by not allowing current nor upcoming competitors too much space.

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Topics: Marketing, Sales

How To Create An Effective Value Proposition In 3 Steps

Posted by Michael Lindberg on Nov 24, 2016 12:19:18 PM

Satisfying Your Customers

The art of running a successful business is a customer-satisfying process, not a goods-producing process. That is why you need to constantly find ways to delight your customers and never forget: with so much competition, markets are driven by choice; customers have so many choices! Companies that do not stand out and delight their customers will get lost in the crowd.

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Topics: Marketing, Sales

What Is Strategic Agility & Why Is It Important To Your Company?

Posted by Michael Lindberg on Nov 4, 2016 9:22:19 AM

Strategic Agility & Your Window Of Opportunity

In a fast changing world, please understand that there is no single moment that is “the best”. Rather you should keep your options open – within your window of opportunity – and strike at the very best moment. That’s what strategic ability is all about. As opposed to stringent strategy plans cut in stone that are often made because “it’s this time of the year”.

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Topics: Marketing, Sales

How To Dream Big And Achieve Your Business Goals

Posted by Michael Lindberg on Oct 25, 2016 9:56:05 PM

Dare To Dream

Genuine success comes only to those who are ready for it. So start dreaming of a new and better future, but don’t let it end as a dream. In the words of Sarah Ban Breathnach:

 

"The world needs dreamers and the world needs doers. But above all, the world needs dreamers who do."


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Topics: Sales, Change

Aiming For Big, Bold & Breathtaking Business Goals

Posted by Michael Lindberg on Oct 20, 2016 3:47:13 PM

 

What would you attempt to do if you knew you could not fail?

Robert H. Schuller

 

For many it is hard to dream – at least the act of dreaming big enough. Here are two of the most common reasons:

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Topics: Marketing, Sales

How To Disrupt Your Current Market

Posted by Michael Lindberg on Oct 7, 2016 12:37:11 PM

 

Disruptive Innovation

Not only do you need to be a fast mover in order to grow your company, you obviously need to also move in the right direction. Do not believe your destination should be a blue ocean, because isn’t that where so many companies have at least tried to go in the past? No, if you really want to stand out and outcompete your competitors you need to travel to the red planet. Where is your Mars? Where is there an unchallenged and relevant market for you to conquer while leaving your competition behind? The answer is simple - ask your potential customers. 

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Topics: Marketing, Sales, Change

3 Things You Must Know to Align Sales and Marketing

Posted by Michael Lindberg on Oct 16, 2015 1:04:39 PM

 

Did your sales people spend time and money on learning how to do “solution selling”? If so, it hasn’t been a complete waste, but: Solutions are insufficient, today your customers are seeking more than solution providers. They are looking for trusted advisors who understand their challenges and goals and can assist them making a better decision.

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Topics: Marketing, Sales