“… And Action!”
The 71st annual Cannes Film Festival has just ended. And without the film directors’ calls for action there would have been no films and no film festival. The same can be said for corporate life. You need action to stay in business.
When things change around your business you need to act. If you don’t your business will become obsolete and be left behind facing a slow death. And things do change fast and for some companies the constant flux of changes paralyzes them. Result: No action.
So why is it that some companies don’t act even though they understand the need? In many cases for fear of making a wrong decision. That’s understandable because just as in-action can ruin a company, so can wrong decisions.
One thing that can reduce the risk of in-action and also the risk of making wrong decisions is to work with future scenarios. If you work in a structured way and use a combination of facts and imagination you can actually come up with some sound predictions about the future. And based on these you can make some decisions in advance, along the lines of “If A happens then we will do a; If B happens then we will do b”.
In other words, you already consider your actions before a need is present. That’s a very smart way of leading a business for the long run because as someone once said: “The past cannot be changed. The future is yet in your power.” Your business may only be a small cogwheel in a big machine, but it’s your obligation to make sure that it remains an important part – also in the future.
Join Us In Odense
Join us in Odense on June 7th for our summer conference, the theme of which is “Noget sku’ der jo ske!” (“Something had to happen!”). Here you will have the chance to hear from three very experienced business people who, faced with serious challenges, decided to act – and won. And by the way, you will also work with future scenarios on your own so there’s no excuse for not considering the future of your business. For full details of the conference programme, including the guest speakers, please click on the link below to view the schedule, and for further ticket information please send an email to firstname.lastname@example.org.